Promotional Items | MagiCubes 3D Media - Part 7

Promotional Items

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2 11, 2009

Promotional Products Guide

By | November 2nd, 2009|Promotional Products|Comments Off on Promotional Products Guide

Who doesn’t love receiving a free gift? Think about every convention, event, expo, or tradeshow, that you have ever attended. Chances are the phrase, “I really can’t wait to get some free stuff” crossed your mind. You might find it hard to believe but companies live for this. It’s a chance to give you, the consumer some type of promotional product in hopes that you will use it or keep it with you. They know that in the future you will promote their company by showing their promotional item to a friend, colleague, or just about anyone. These promotional products can be just about anything: shirts, bags, hats. You name it and it can be a promotional product. Promotional products are not only a superb tool in getting your company recognized, but a necessity.

Purchasing a promotional product can go a very long way. Will results be immediate? In some cases, yes. But if you don’t see the benefits right away they’ll come in due time. Take my own story for example. I’ve been to tradeshows and whether they’re car shows or pc expos, the first thing that I pick up when I walk through those big entry ways is a plastic bag. I’ve now got a place to put all my brochures, pamphlets, and whatever else I might collect at the convention. Now these bags usually have some company’s logo printed right on the bag. At the most recent pc expo that I went to they had Ask.com’s logo on the bag. I can remember exactly how it looked: a bright red bag with their company logo printed in white. That was about two or three months ago. Now that’s smart company branding right there. If I can remember that out of all the other things that I have done in the past two months, then the company has accomplished their goal with the use of a promotional product.

This might be compelling evidence that promotional products are the key to getting your company recognized and remembered, but just picking the coolest product on the block won’t get you very far. There’s one key element to remember when choosing a promotional product: you need to know your target audience. Example: you can’t give fruit stress reliever to a convention attendee that is there to see computers. Why? It has nothing to do with what your target audience is interested in. Wouldn’t you rather give a computer stress reliever? Your target audience is the key because they are the ones you want at your booth and they are the ones you want contacting your company directly to purchase some type of item or service. If you leave a lasting impression on that customer then you have done successfully promoted your company. And if you do it with a promotional product, then you have left them with a physical product that will remind them to contact you in the future.

All this is great, but you’re probably thinking what type of promotional product would benefit me the most? Again look to your target audience but also look at what type of industry you’re in. Ask yourself, what type of relationship do I want to build with a customer: long term or short term? If you’re interested in a short term relationship, then probably any industry related promotional doodad will do, but if you want a lasting impression, do a little bit of homework. Think what I would want if I was a long time customer from a company. Personally, I would love to get a promotional bag for my laptop from the company who sells me my computer parts. I’d love a duffle bag with the company logo of my auto parts store screen printed on the side.I see that as loyalty to me, the consumer. And if I were the owner of a company and I saw a customer using the promotional item that I picked out, that would make me feel good. Because I’d know that I had successfully developed a good relationship with my customers.

So how do you start successfully branding your business? Firstly, work from the inside out by starting with your employees. They interact with customers day to day and they’re people themselves. So running ideas about promotional products by them can give you great feedback into the mind of the consumer. Your employees will tell you an honest opinion about which products would be most successful with your customers. This will save you time and expense. Speaking of time, be sure to factor in that promotional products are made to order. Customization takes time, so make sure you, if you have a specific event date, you leave yourself the time needed. It saves time and money in the long run.

So what have we learned about promotional products? Firstly, promotional products can help your company in ways you have never dreamed of when used correctly. Secondly, know your target audience. In addition to knowing your target audience, you have to know your industry. Utilize your employees’ ideas and opinions about specific promotional items before giving them out to your target audience. Finally and most importantly, plan in advance and allow the time needed for production. Following these simple steps will result in, not only the correct use of promotional products, but a successful promotion as well!

2 11, 2009

Build Excitement: Promotional Products to Attract Customers at your Next Trade Show Event

By | November 2nd, 2009|Promotional Products|Comments Off on Build Excitement: Promotional Products to Attract Customers at your Next Trade Show Event

You have put a lot of work into participating in this next trade show. You have organized your set-up materials. You have printed new graphics to hang up illustrating the work that you do. You have redesigned your brochures and updated your catalogs with a fresh new look. You have enough personnel to help run the event efficiently. You feel like you are on top of your game and ready to make this trade show a real success. Are you sure you’re not leaving anything out?

Giving promotional products is the key ingredient to ensuring traffic at your trade show booth. Be sure you are not dismissing this important piece of information. Your time and energy are precious, and you want to be sure you are getting everything out of this next event that you possibly can. Many vendors overlook the possibilities of promotional products, yet they remain puzzled as to why they never reach that next level of success. Major universities as well as a number of marketing research teams have conducted studies. Their results indicate that using promotional items grants you a major advantage over the competition. Buyers are more likely to visit vendors giving away promotional products than those who do not.

There are proven ways that you can promote traffic at your exhibit during the next trade show event you are attending. Follow these few points of advice and increase customer awareness and goodwill at the same time.

• Send out invitations in advance. Encourage your guests to attend the event and to visit your booth. People appreciate reminders, especially those that are personalized.

• Include a promotional gift with the invitation that invitees receive beforehand. Consider a small relatively inexpensive offering, for example, highlighters, pens, writing pads, or key chains. Customers are more likely to make an appearance at your space when promotional gifts are involved.

• Give a second promotional product to visitors who do make the effort to browse your booth. Reward them with an even more quality item as a “thank you” for attending, like a tote bag, sport water bottle, calculator, or CD case. Experts agree that potential customers remember the act of these simple gestures. The reality is that you as a vendor attract more sales with promotional items than without. Additionally, giving out these items fosters customer goodwill.

One example of an actual success story involves a bridal dress company. During the busy spring season, the owners frequented a plethora of wedding trade show events to promote their gowns. This company sent a handful of invitations to each of the local boutiques in the city where each expo was held. The invitations were of a Cinderella theme with a “Welcome to the Ball” message. Attached to each invitation was a tiny key chain in the shape of a glass shoe with a number on the bottom.

The dressmakers told each boutique to distribute the invitations to various area brides who were planning upcoming weddings. The company explained that the key chains were a gift to the brides, but that they should bring them with them to the bridal show event for the grand prize drawing. One lucky number would be randomly drawn which matched one of the numbers on the bottom of a certain shoe. During the event, the designers would complete the drawing and announce the winner of a free honeymoon package.

The trade show traffic for this particular booth was unimaginable. Brides, mothers, wedding coordinators, and others couldn’t help but check in with the dress company, not once, but often several times during the show. And, more importantly, each time they appeared to check the status of the drawing, they were attracted to the selection of dresses and shopped for bridal gowns. These manufacturers utilized their knowledge of promotional products by also handing out customized tote bags imprinted with their name and 1-800 number. Passers-by were relieved to receive another bag to carry their materials and stay organized during the wedding planning process. Once again, visitors noticed the styles and unique formal wear.

In the end, the dress company accomplished never-before record sales and received increased interest in their selection of gowns. The customer goodwill that had been created was obvious. Nobody at the event could stop excitedly talking about which lucky girl possessed the Cinderella slipper that would win the free trip.

Get creative with your next trade show. Search our wide variety of promotional items. One of our promotional consultants would be happy to assist you in ordering an item that integrates into your chosen trade show theme. Allow us to customize a promotional item with your company’s insignia. Increase your trade show traffic while at the same time building customer goodwill and awareness. With all you have invested in your business and attending trade show events, it just doesn’t make sense not to.

2 11, 2009

Reasons Why you Need to Use Promotional Products

By | November 2nd, 2009|Promotional Products|Comments Off on Reasons Why you Need to Use Promotional Products

Your company’s marketing activity needs to stand out in order for your business to be a successful one. Promotional items help ensure that your company is recognized by business partners and potential clients. The main function of promotional products is to enhance the visibility of your organization and brand. It’s safe to say that the promotional gifts your company hands out increase the chance of having a new client. At redfishmarketing.com.au you will find a wide spectrum of promotional items and corporate merchandise to meet your every need.

Promotional products are usually bought for certain events, when the company chooses to increase its visibility on the market. Handing out promotional gifts on different occasions is a great marketing strategy. Whether the promotional items are given to company employees or potential clients, the result is the same: an increase in company popularity. Tradeshows, conventions and other similar events are probably the best places to give out promotional gifts and enhance your brand visibility. Red Fish Marketing is prepared to offer you promotional products for every occasion, for the success of your business.

Promotional items come in all shapes and sizes. Some of the most popular ones include pens, desk calendars, mugs, caps, umbrellas, shirts or key chains. These promotional items are considered to be extremely effective marketing tools because of their regular usage. When people use the promotional gifts regularly, they become familiar with your brand and will be much more inclined to become your clients. Furthermore, if your employees use the promotional products on a regular basis it’s very likely that they will end up flashing them in front of several potential clients.

A great thing about using promotional products as part of your marketing strategy is that they are able to serve many purposes. Promotional items are commonly used to successfully boost sales, strengthen old business relations and attract potential customers. Furthermore, promotional gifts play a big part in rewarding the company employees for all of their hard work. Whether the items are practical or fun, they serve the same purpose: making your brand’s popularity skyrocket.

The advantages of handing out promotional items are numerous. The most important purpose they serve is probably promoting the company image. It’s a known fact that powerful advertising is the key to a successful business. If a large number of people come in contact with your brand it’s probable that your sales will increase. Promotional products make it very easy for anyone to have your company’s contact details at hand and thus become a client. Furthermore, if people enjoy using a specific promotional product they will have a positive image of the company.

Everyone knows that the key to having a successful business is a solid marketing activity. Promoting your company brand is essential to having a wide range of clients. Promotional gifts are a great way to make sure that your company is recognized and appreciated. By handing out promotional items to potential customers and employees you make sure your company has enough popularity on the market.

2 11, 2009

Promotional Products Do Better Adverting Than Other Tools

By | November 2nd, 2009|Promotional Products|Comments Off on Promotional Products Do Better Adverting Than Other Tools

Majority of businesses indulge in various special and promotional events to promote their company name and brand amongst public. You have to be careful while planning your advertising campaign and be creative and innovative enough by generating enthusiasm, adding a creative theme, instilling motivation, and also manifesting positive impressions. Before selecting promotional products for your advertising campaign, spend quality time in planning. Regardless of how much time you have, always remember the importance of promotional products and their integration into your special company events.

Promotional products are your silent salespersons talking on your behalf with the public. Also never miss the opportunity to create long-lasting positive memories of your company so that it can be remembered for months or even years by including promotional products. If promotional products are used as per your specified plan, they can create anticipation. You can use promotional products as reminders of an upcoming special event. Promotional products also act as motivational reminders. If your event is related to employees achieving outstanding sales or other work-related goals, distribute promotional products.

While getting your promotional products designed, keep your recipient in mind. Promotional products have various benefits as they are the one of the best ways to start word of mouth advertising. For any special event, planning ahead can ensure success. This is when you need to contact the best and reliable consultant who not offers you expert advice but also top quality promotional products. Ideasbynet is one such UK based supplier who will make sure that you get the best of their products and services.

With two decades of experience in this business, Ideasbynet makes sure that your advertising campaign is carefully planned. While planning for you, Ideasbynet consider several key ideas in advance, such as, your advertising goal. What is the main purpose for your advertising event? Advertising campaigns are carried out to promote goodwill, to generate new customers, to appreciate existing ones, and to reward employees for their exceptional services rendered. This UK based online company helps you deal with questions like how will you start the whole event and how can make this special day be remembered forever in the client’s mind. This company will help you choose a theme that will best celebrate the mood that you want to create.

At last, regardless of the size or purpose of your event, promotional products definitely help your clients celebrate and remember it. Work with a reputable promotional consultant to create the desired message and goodwill of your invitees.

1 11, 2009

Use Promotional Products to Gain New Customers

By | November 1st, 2009|Promotional Products|Comments Off on Use Promotional Products to Gain New Customers

It’s very difficult to influence people for buying your products and services over your competitors. This can be achieved in two ways, those are, offering some of the best and supreme services accompanied with promotional products. If you offer promotional products along with your actual products, people will come back to your more often. This means more business with enhanced profits. Business is completely driven by relationships. The more contacts and relationships you have, more business will come your way. It’s not easy to make a new customer relationship and simultaneously it’s very difficult to maintain them too. To make your business successful you should give equal importance to new and old customer relationships.

To make any new customer you need to look for more innovative and creative ways. The more innovative you are, more people will like to get attach with your business. New customers are a bit hesitant in using your services, as they think what value you can generate for them. This is when you should use promotional products. Gift something just for free with your services and let people use them. If your product along with your free gift is useful to them, they will certainly turn back to you. But gifting promotional product is a first and foremost step. Promotional product you are planning to gift should be visually appealing. You can personalise it by imprinting your company name, logo, slogan, website URL, and contact details.

Many companies even offer promotional products to the people ordering something in bulk. In other words, give your customers a value in their bulk order. Giving discounts is a clichéd process, that’s why it has been now replaced by promotional products. Promotional products gifted along with bulk orders entice them for ordering more from you. This will only help you in return and they will even refer you to other people too. If you wish to create more customer value, why not gift promotional products as a “thank you” gift. This is much appreciated but many businesses overlook this token of gratitude. It always takes time to let customers know how valued they are and it also establishes a concrete relationship making people coming back to you.

We at Click Promo Gifts, provide promotional products for each and every purpose. In short, we have got promotional products for every occasion. Our designers are very creative in designing your promotional products, so that what you actually craved for.

1 11, 2009

The Keys to Successful Self Promotion Using Promotional Products

By | November 1st, 2009|Promotional Products|Comments Off on The Keys to Successful Self Promotion Using Promotional Products

The ultimate purpose of giving promotional products to clients is that they purchase services or products from the company that gave them. Promotional products are an investment, this business expense is justified by the possibility of sales or returns in the future. This article deals with how to use them to your advantage.The key factors to create a purchase from promotional products can be broken into one major element, that your promotional product is kept long enough to create top of mind recall in those crucial moments that a decision to purchase is made. A recent statistic mentions that 75% of promotional product recipients surveyed would keep promotional products they received that they found them useful and 65% percent could remember the promotional product giver’s name if they had been exposed to the product within the last six months. So what is important is that your promo item is useful and reusable. Due to space constraints many people do not keep everything they receive even if it could have future use for them. I myself received many types of promotional products, even a promotional ( mobile phone) sim card reader. Something like the sim card reader would be useful to certain people but not to all. Therefore the keys to successful self promotion through promotional products is to give something with the values of utility and reusability.To truly grow our companies we have to maximize our available advertising resources. This carries over to our choice of promotional products. With literally thousands of merchandise being sold as promotional products we can be tempted to try the most outrageous items because we believe our clients will get the impression that our company is unique and be memorable. But what inadvertently happens is that clients receive something they have little or no use for and your promotional product ends up in the trash. The moral lesson here is that you should know your clients and give them something that they will actually use. The difficulty lies with companies that have no clear cut niche of buyers with unique behavior. Some companies sell products to a wide range of people so what they require is an effective promotional product with a broad appeal.Promotional mugs are long time market proven goods that can bear both your logo and contact information. Promotional mugs are never boring and are always useful, they are great for promoting any business because of their universality. Promotional mugs are great for any budget and has a large variety of mugs from basic classics to high tech temperature insulating travel mugs. Promotional mugs meet the criteria for successful promotional products because they are both Useful and Reusable guaranteeing you great exposure to those who receive them and all around them.

31 10, 2009

Promotional Products– a Vital Promotion Tool

By | October 31st, 2009|Promotional Products|Comments Off on Promotional Products– a Vital Promotion Tool

Every new product introduced in the market need to build a brand identity in order to be popular among the customers. Company leaves no stone unturned in making the product successful in market. Huge amount of money is spent on the marketing and extensive research is done of the market in order to promote the product in the most effective manner. Result of various extensive researches has proved that the best way to promote one product or brand is through promotional products. Promotional products play a vital role in building brand identity and making it a household name. The effectiveness of promotional products has been proved over the years as many companies have used this marketing strategy and have immensely benefited. Promotional products play a vital role in building brand identity and making it a household name.There are plethoras of promotional products available in the market which is sure to satisfy every company marketing and promotion requirements. In order to have good hold of the market it is very necessary to well understand the market requirements and target those market requirements. The good promotion is one which is done according to the nature of the product and keeping in mind the target customers. It is a known fact that if the quality and promotion of the product is good then there is no reason of the product being unsuccessful. Promotional products of cost effective nature and great utility are quite successful among customers and are also commonly used as an important advertising tool. A useful promotional product will definitely create a good and lasting impression of the company and create a niche for itself in the market. Promotional products are not only useful for creating a lasting impression but these are also useful to encourage the spirit of the employees. Promotional products can also be given to employees to celebrate some occasion. These are also useful in increasing the morale of the employee force and also inculcate in them a feeling of loyalty towards the company. There are many online stores, which provide assistance in choosing a promotional item that would properly propagate one advertising message across. Promotional products can also be gifted to employees on the completion of successful projects so that their morale are boosted and they are motivated to perform even better and give their best to every of their task and project. Some of the commonly given promotional products that can be given to the customers are pens, cups, t-shirts, clocks, caps, mugs, electronic gadgets, chocolates, confectionery, and clothes etc.

31 10, 2009

Browse Through The Unlikely Promotional Products

By | October 31st, 2009|Promotional Products|Comments Off on Browse Through The Unlikely Promotional Products

Are you trying to create recognition of your firm in the global market and are trying out the diverse venture approaches to achieve it? Creating a face of your firm for all your regulars and consumers is a very complex chore indeed. While you are developing your firm, you should always remember one thing that people come to a company that has appreciation in the bazaar and is not anonymous in the outer world. There are millions of small and big commerce in this wide world, but we are aware of only those that are a heavy brand today across the world. If you don’t stage your brand in a correct manner, very few people will come to know about your brand and its products. Thus, advertising becomes one of the most crucial factors that will facilitate your venture to create a face in the local as well as the global enterprise market. Hence, apart from giving a lot of import to the product, class and facilities of the venture, people give most importance to the marketing of the company.Today, the most exclusive and also the most successful marketing strategy is that of using the promotional gifts for the patrons and the clients. The proposal is best as it is a human nature to look for things that are free of cost and also most prominently are applicable. Common people, look for businesses which have less deposit value and offer higher proceeds to the consumers and clientele as they love to make savings from these businesses. This is one thing that businessmen should never forget, and thus, promotional products are the best thought for growing your enterprise to a next level. As the name suggests, these Promotional items assist to advertise the specific organization or the enterprise that distributes them to the patrons and the clients. These promotional items have their company name, logo and motto imprinted on them. Thus, these products, with their usability and imprint, make people remember about your business offers and products every time they see or exploit your promotional products. Thus if you want to increase the number of consumers and regulars towards your company, you should exploit the best promotional items for your clients. It is finally the worth and the usability of the promotional products that actually matters for the clients. Thus, keeping in mind of all the things that the clientele and the consumers exploit regularly, you require to select very vigilantly the promotional products. This will thus make people spot your brand and at the same time understand your commerce, how it cares for them. So, select the best promotional products like promotional pens, promotional mugs etc. that can convey your message intensely to the clients and regulars.

31 10, 2009

Beating the Credit Crunch with Promotional Products

By | October 31st, 2009|Promotional Products|Comments Off on Beating the Credit Crunch with Promotional Products

In times of the recession within the UK business is expected to struggle over the next few months to a year. Businesses whether forced to or not begin to look at ways in which they can cut their budgets and this on more occasions that not can mean cutting the spending on company marketing. However cutting down marketing efforts does not help a company in the long run. After all people still need to know about your brand and this is especially important for new business. Alas cutting down marketing spending does not offer a simple solution but rather complicates things further down the line. Businesses should therefore be thinking about ways in which they can maximise their marketing efforts, get their brand out there and to do this with a minimum amount of spending but to a great degree of success and ROI and promotional products offer this.Promotional products refer to merchandise that are used in marketing and communication program of a business. Promotional products, also known as corporate gifts or promotional gifts, are simple artefacts that contain your company brand logo. The beauty of promotional products is that there are so many to choose from all depending on your company’s budget and they come with no-strings attached.When thinking of promotional products people commonly think of promotional pens and promotional mugs. However there are so much more that can really add something to your company. You can have promotional games such as Rubix Cubes to other toys and games. You can get promotional USBs, computer mice and mice mats. These are all very useful pieces of equipment to have and all contain you company’s brand that people will use on a daily basis.The perception that promotional gifts can give to your company are also one of the things that makes promotional gifts so worthwhile. If you are an IT company and you give away free promotional USBs to customers and prospective customers it shows that your company understands new technology and people’s needs as well as having a product that is very much a part of the industry you operate in. Promotional gifts can also make your company appear fun, zany and wacky which, in the internet age, is a good way of getting noticed. Giving away promotional sweets, games, stress toys or golf balls for example is a welcome surprise and does not give your company too much of a cold corporate perception. This is a common strategy which big corporations are using now and if you go to any big exhibition you will see well known companies such as EBay, Microsoft and Google using it.Another positive aspect of promotional products is the cost. Promotional products are very cost effective and you can pay for what you need as you buy them in batches. On top of this there are so many varieties of the same product that range in price. For example you can get luxury metallic promotional pens or a cheaper plastic alternative all of which can be purchased in different batch sizes. So for small businesses it may be a batch of 100 and for bigger businesses a batch of 10,000 and so on-it is really up to you.Overall promotional gifts show that there is hope in this economic climate to still advertise and market your brand and that cutting the budget altogether is not the only option. There are other ways in getting your brand noticed and heard and promotional products offer a great solution to this.

30 10, 2009

Achieve Your Goal with Promotional Products

By | October 30th, 2009|Promotional Products|Comments Off on Achieve Your Goal with Promotional Products

Promotional products are the way to optimize your business. With the help of promotional products one can be present in the market anytime. They are the tools of maintain the market presence. With the help of promotional products you can achieve your goal. Business growth depends on how your products or services popular among the people, this popularity can be achieved by the distribution of promotional products. Business promotion is the most essential for every businessman. They always with to see the business growth. Every company needs recognition in the market and there are many kinds of marketing and branding techniques which are used to achieve this purpose. One of the most effective and successful technique of all time is distributing promotional products. One can get mass awareness with the help of promotional products. Promotional products are the better way of marketing the business. You can achieve the business growth by distributing promotional products. To distribute promotional products are advantageous with a few reasons first is you can keep happy your regular customers and loyal clients and second one is it is the token of appreciation. These promotional products can also be distributed among new and potential clients and customers to attract them towards your company and products. Conferences and business gatherings are the best place to distribute these promotional products or promotional gifts as these promotional products can then lead to conversation and that is why it is very important that you select nice promotional product representing your company. One of the basic reasons behind these promotional gifts, where business associates and clients are concerned is to display a thankful gesture towards the loyal and clients and customers. Promotional gifts or corporate gifts are also very helpful in attracting new clients and maintaining good public relations. Marketing and branding are very essential tools for any business house and promotional products make that this policy is successfully achieved. Promotional products are better way of brand endorsement. You can publicize your brand with the help of promotional products. To distribute promotional products is now become business etiquette in corporate world. Promotional products are the better instruments to promote your business. Also make sure in selecting the corporate gifts or promotional products, because it can better reflect your brand identity. Choose the better promotional product company which have vast experience and can understand your business and purpose of distributing promotional products.